Kellogg on Technology & Innovation - E-book

eBook

Kellogg On Technology & Innovation - ENG

Ranjay Gulati; Mohanbir Sawhney; Anthony Paoni

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$400.00

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Sinopsis

ISBN:	9780471273080
Formato:	Page Fidelity
Idioma:	Inglés
Editorial:	Wiley Professional Development (P&T)
Tema:	Negocios y economía
Subtema:	Toma de decisión y Resolución de problemas
Año de publicación:	20030616

The future of business technology This book examines the exciting new technologies that will soon be entering the workplace. The experts from the Kellogg School of Management offer a uniquely business-oriented approach and perspective on the subject. The editors provide not only an overview of the lure and promise of these domains but also a rich account of the business propositions underlying the commercialization of these efforts. There is also a discussion on alternative business models surrounding each technology as well as on the sources of value creation and those who will benefit from it.

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