Unleashing Innovation - E-book

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Unleashing Innovation - ENG

How Whirlpool Transformed An Industry

Nancy Tennant Snyder; Deborah L. Duarte

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$340.00

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Sinopsis

ISBN:	9780470374412
Formato:	Page Fidelity
Idioma:	Inglés
Editorial:	Wiley Professional Development (P&T)
Tema:	Negocios y economía
Subtema:	Gestión
Año de publicación:	2008-07-10

In publications such as BusinessWeek and Fast Company, the media have celebrated Whirlpools transformation into a leading-edge innovator and Nancy Tennant Snyders role as chief innovation officer. Ten years after this remarkable transformation, Unleashing Innovation tells the inside story of one of the most successful innovation turnarounds in American history. Nancy Tennant Snyder and coauthor Deborah L. Duarte reveal how Whirlpool undertook one of the largest change efforts in corporate history and show how innovation was embedded throughout the company, which ultimately lead to bottom-line results.

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