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eBook
Tourism Entrepreneurship In Portugal And Spain - ENG
Competitive Landscapes And Innovative Business Models
$2,580.00
| ISBN: | 9783030892326 |
|---|---|
| Formato: | ePub |
| Idioma: | Inglés |
| Editorial: | Springer Nature |
| Tema: | Negocios y economía |
| Subtema: | Industrias hospitalidad, viaje y turismo |
| Año de publicación: | 2022-02-01 |
This contributed volume introduces the innovative landscapes and business models used in tourism entrepreneurship initiatives of Portugal and Spain. It provides benchmarks for entrepreneurial initiatives covering tourism services, place-branded tourism, social networks, spiritual tourism, cross-border tourism initiatives, and tourism in low-density regions. It also provides guidelines for future strategic actions to foster rural and sustainable development in alternative tourism destinations, following the Iberian experience.
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