The Social Organization - E-book

eBook

The Social Organization - ENG

Managing Human Capital Through Social Media

Amelia Manuti; Pasquale Davide de Palma

eBook

$1,200.00

Disponible

Información adicional
Sinopsis

ISBN:	9781137585356
Formato:	ePub
Idioma:	Inglés
Editorial:	Springer Nature
Tema:	Negocios y economía
Subtema:	Planeamiento estrhastagico
Año de publicación:	2016-04-29

The Social Organization sheds light on how social media usage is transforming the way organizations make sense of their identity and processes. By adopting a human capital perspective and merging research from communication studies and management, it argues that social media could be fruitfully exploited by organizations as a competitive advantage.

eBooks