Scrum for Sales - E-book

eBook

Scrum For Sales - ENG

A B2b Guide To Agility In Organization, Performance, And Management

Michael J. Scherm

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$1,700.00

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Sinopsis

ISBN:	9783030829780
Formato:	ePub
Idioma:	Inglés
Editorial:	Springer Nature
Tema:	Negocios y economía
Subtema:	Ventas general
Año de publicación:	2021-10-30

Many companies want to make their sales agile. Some of them have tried to set up agile sales organizations, but such top-down approaches and big-bang rollouts seldom seem to work. This book shows how the elements of the leading agile framework â€œScrumâ€? should be applied to install agility in the salesforce, improve sales performance, and resolve typical performance issues in sales organizations. It contains concrete guidelines, real-world examples, and useful tools to create the necessary change step by step and built to last.

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