Lead Community Fundraising - E-book

eBook

Lead Community Fundraising - ENG

Successfully Connecting People Digitally

Linda Mareen Neugebauer; Irene Zanko

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$1,100.00

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Sinopsis

ISBN:	9783030778491
Formato:	ePub
Idioma:	Inglés
Editorial:	Springer Nature
Tema:	Negocios y economía
Subtema:	Organizaciones sin ánimo de lucro e Instituciones caritativas general
Año de publicación:	2021-06-30

The world is changing, and so are our donors. In the future, it will become even more important for organizations to find leads, supporters and new donors online - because digitization is a bottleneck in fundraising. This book highlights universal fundraising opportunities. It explains the fundamentals of lead community fundraising and why, especially in digital times, it is important to start with the people - the community.Â The main topic of the book is the current state of digital fundraising, which is becoming more and more important. More than 45 examples from international fundraising practices provide a valuable foundation for all practitioners in this field.

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