Digital Services in the 21st Centur - E-book

eBook

Digital Services In The 21st Century - ENG

A Strategic And Business Perspective

Antoni Sanchez; Belen Carro

eBook

$2,120.00

Disponible

Información adicional
Sinopsis

ISBN:	9781119314912
Formato:	ePub
Idioma:	Inglés
Editorial:	Wiley Professional Development (P&T)
Tema:	Tecnología e ingeniería
Subtema:	Telecomunicaciones
Año de publicación:	2017-05-11

Telecommunication Services provides a holistic approach to understand telecommunications systems by addressing the emergence and domination of new digital services, consumer and economic dynamics, and the creation of content by service providers.

Includes services, underlying technologies, and internal capabilities for social network advertising

Covers market dynamics that determine the successes and failures of service offerings

Discusses the impact of smartphones (iPhone launch) on the telecommunications and mobile device industry