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| ISBN: | 9789811036835 |
|---|---|
| Formato: | Page Fidelity |
| Idioma: | Inglés |
| Editorial: | Springer Nature |
| Tema: | Ciencias sociales |
| Subtema: | Estudios sobre los Medios |
| Año de publicación: | 2017-03-07 |
In this book, specialists and scholars present a comprehensive account of the latest developments in Chinese new media. The articles explore important areas such as security of cyberspace in China; the development of WeChat and micro-blogs; public opinions of social media and the transformation of traditional media. It also summarizes the development of the new-media industry, including digital TV, mobile games, the online video industry, IPTV, new-media advertising and mobile news applications. It is a valuable reference work for researchers and professionals working in media.